Write, Market, Sell – It’s all about the Book

The creation of a book is a process, a wonderful, arduous process.  Don’t let anyone try to convince you otherwise.  A book – novel, memoir, business book, self-help book, even a comic book – takes time and discipline.  How much time? Lots of writers spend two or more...

Plan A: Market the Heck Out of Your Book

You’ve heard the saying: There is no Plan B.  That’s how you should feel about the marketing of your book. Plan A: Market the heck out of it.  If there is a Plan B, it should be: Market the heck out of it even more. Yes, I know, I’m putting the cart before the horse....