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Smart Book Cover Design
How many books have you passed over because the cover design did nothing to attract your attention. It happens far more often than we think. A poorly designed book cover is a disaster in many ways. In many ways, it screams “amateur.” And that is not to say that all...
An Audiobook is a Must
Imagine someone listening to your book while they’re sitting on the beach watching the waves roll in. Imagine someone listening to your audiobook driving across country. It’s happening more and more. The audiobook industry is nearly a billion-dollars strong. As an...
Don’t Be Afraid to Market Your Book
While the title of this blog is meant to alleviate the fear of marketing your book, the flipside is equally as important: Don’t be afraid to market the writer behind your book. Yes, both are easier said than done, since most authors – whether they are self-published...
The Power of e-Publishing
It would be hard to overestimate how the Internet and the digital revolution have affected the world of publishing. In the past, the publishing industry held tight control over who and what got published and promoted. Many would-be authors never got the chance to...
The Importance of Keyword Phrases in Ranking Your E-Book.
Almost 90% of authors are choosing to self-publish these days. And since Amazon, and all other book sellers, use search engines to find and list their books, you have to find a way for your book or your sales page to beat the competition. It’s all about getting a...
Typography: The Key to an Effective Book Cover
What is the most important element in creating an appealing, eye-catching book cover? As it turns out, it is the one element most often overlooked. No, not the graphics or the color scheme. No, not the landscape or the theme. The answer is: TYPOGRAPHY. While I can...