Blog
Hiring the Right Ghostwriter
Hiring the right ghostwriter is a worthwhile idea for anyone who has an interesting story to tell, a valuable message to deliver, or powerful tools to share. If you’ve thought about writing a novel, biography, business book, self-help book, or screenplay and don’t...
Content Editing vs. Copy Editing
Here is the question: Is there a difference between copy editing and proofreading? From a writer’s point of view, there is, but there isn’t. Some will say that the copy editor is tasked with the job of checking written material for grammar, spelling, and word...
The Business of Self-Publishing
Every person who writes a book is an entrepreneur. Yes, there is an aspect of art in writing a book, but there is an equal part which is all business. You embraced the art, now you have to embrace the business. And why not. The business end is how you let readers...
Five Habits of Effective Digital Marketing
Don’t you hate that phrase: effective digital marketing. Don’t you hate when you hear about how successful some guy or girl is in getting their product noticed; in the case of this blog, the book that you have written or had ghostwritten. Here is what I know. It’s all...
The Future of Book Design
It’s not a stretch to say that great book design begins with a perfectly designed book cover. Here is a collection of thoughts about the direction of future book covers. Why Not a Collage? Even as kids, we were encouraged to create collages. Out of newspaper, out of...
Gaining Exposure for Your Book
Here is the challenge that every self-published author faces; actually it is the challenge that authors who are working with mainstream publishers also experience. How do you gain maximum exposure for your book? You have to get it out there where readers know it is...