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Latest blog post offers valuable insights into effective content marketing strategies for businesses of all sizes.

You’ve Written a Book – Now What?

There are two ways to go now that your book is done, and there are pros and cons to each. Traditional publishing. Independent publishing. Let’s define them. Traditional publishing is when you create a relationship with a mainstream publishing house, either big or...

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A Book, Well Designed, is a Work of Art

Picture a book. Hold a book in your hands. Feel the texture.  Examine the cover. Look at the publication page, the dedication, the acknowledgments.  Even before you’ve opened to the first page, you’ve come face-to-face with a work of art. Look at the binding, the...

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Indie Publishing vs. Self-Publishing

You’re heard the stories about the incredible success that The Martian and 50 Shades of Grey had after their authors chose to launch the books via self-publication. You’ve very likely heard of Hugh Howey and A.G.Riddle. They earned their wings via self-publishing as...

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Ghostwriting a Business Book

You’re a business leader with a business to run.  You may also have a great idea for a business book that will, in fact, expand your business. The problem is moving from idea to words on a page. That is where a skillful ghostwriter can help. You have an expertise.  So...

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